Director of IT & Digital Marketing
Prior to joining PrincetonOne in 2006 as a Technology Specialist, Erica worked as a photographer for a local portrait company. Today as Director of Information Technology, her primary responsibility is to ensure all of PrincetonOne’s technology is current and fully operational.
Hard working, patient, helpful and knowledgeable, Erica provides strategic leadership, guidance and subject matter expertise to maximize the effectiveness of the Firm’s infrastructure services, including server support, networks, telecommunications, project/system implementation, company anti-virus, email systems and disaster recovery plan. She is the main point of contact for senior management and maintains and supports the computers and printers for the entire company, including installing and updating software, performing upgrades, software licensing, fixing hardware problems and replacing outdated computers and telephone systems, as necessary.
As Director of Digital Marketing, Erica stays current with the latest trends in digital and social marketing. Working closely with the Creative Director, she helps create digital campaigns through the company website and various social media platforms that look and feel consistent with PrincetonOne’s overall marketing strategy.
Erica received her Bachelor of Business Administration in Information Technology from Tiffin University in Ohio. She is an active volunteer at various Cleveland Animal Protective League and the Malone Scholarship Fund events. She and her husband, Tony, enjoy playing sand volleyball; and traveling with friends.
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